
_ Free Local Authority Audit for Attorneys
Discover Why Potential Clients Choose Other Law Firms Before They Ever Call You
Winning cases is only part of building a successful law practice. Before a potential client ever contacts your office, they've already formed an opinion based on what they find online.
They compare your website to other firms. They read reviews. They look at your Google Business Profile. They evaluate your experience, trustworthiness, and professionalism—often within seconds.
If another law firm appears more credible online, they may win the client before you even have the opportunity to speak with them.
That's where the Authority Score™ comes in.
Our free Authority Score™ Audit evaluates the online factors that influence whether prospective clients find your firm, trust your expertise, and choose you over the competition.
Your Current Score
_ FIND THOSE HIDDEN OPPORTUNITIES
What Is The Authority Score™?
The Authority Score™ is a comprehensive evaluation of your firm's online presence using a proprietary 100-point scoring system.
We analyze the same trust signals that influence both search engines and potential clients, then provide clear recommendations to strengthen your firm's visibility and reputation.
Instead of receiving a generic marketing report, you'll gain practical insights that can help attract more qualified leads.
Needs Immediate Attention
Growing
Competitive
Local Authority
Why Your Law Firm Needs an Authority Score™
Today's legal clients rarely hire the first attorney they find.
They research multiple firms before making a decision.
They're looking for:
- Experience
- Credibility
- Strong reviews
- Clear communication
- Professionalism
- Confidence
Your online presence must communicate all of those qualities before the first consultation.
Even excellent attorneys lose business every day because their digital presence doesn't reflect the quality of their legal services.
Get Your Free Authority Score™ Report
Become the first company people trust

Get a free 0–100 Authority Score™ Report that reveals exactly how visible, trusted, and competitive your business really is—and what’s costing you leads every day.
✓ No obligation
✓ Personalized report
✓ Delivered within 24-48 hours
What We Evaluate
Each audit reviews over 40 important factors affecting your online visibility and customer trust.
Website & Conversion
- First impressions and professional design
- Mobile responsiveness
- Page speed
- Calls-to-action
- Contact forms and consultation requests
- Trust-building elements
Local SEO
- Local keyword optimization
- Service area visibility
- Technical SEO
- On-page optimization
- Local search rankings
Google Business Profile
- Category optimization
- Photos
- Services
- Business information
- Questions & Answers
- Posting activity
Reviews & Online Reputation
- Google Reviews
- Review quality
- Review response strategy
- Overall reputation
- Third-party legal directory presence
Content & Authority
- Practice area content
- Attorney profiles
- Frequently asked questions
- Educational articles
- Case results (where appropriate)
- Community involvement

Looking Beyond the Score?
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If you'd like a detailed roadmap for improving your online authority, we'll also show you how our Authority Blueprint™ can help prioritize the changes that will have the greatest impact on your visibility, trust, and lead generation.
No guesswork. Just a practical plan tailored to your firm.
